- Building on three decades of truck leadership and a decade of luxury pickup innovation, Ford marks the 2013 model year with its most refined F-150 yet
- Offering standard SYNC® with MyFord Touch®, navigation with SiriusXM® Travel Link™, rain-sensing windshield wipers and high-intensity discharge (HID) headlamps, F-150 Limited features an unprecedented level of customer convenience and connectivity technologies
- Featuring series-specific Limited details on the exterior like dimensional box-side lettering and unique 22-inch polished aluminum wheels, F-150 Limited has stylish red and black full-grain leather and genuine aluminum and piano black finishes
DEARBORN, Mich., June 26, 2012 – Ford, the industry’s truck leader, marks the launch of
the latest F-150 with a new statement on pickup luxury for 2013 – the F-150
Limited.
“The F-150 Limited signifies the
highest levels of design refinement, luxury and technology that we’ve ever
offered in a Built Ford Tough pickup truck,” said Ford Group Vice President for
Product Development, Raj Nair. “The F-150 Limited reflects a growing trend –
more and more customers today have high expectations for luxury and convenience,
yet their needs call for a truly capable truck.”
Ford leads the luxury truck segment.
In 1999, the company introduced the special-edition 2000 Harley-Davidson F-150.
In 2001, the first King Ranch F-150 arrived. The 2009 F-150 took truck luxury
to new heights with the Platinum model.
Today, more than 30 percent of F-150
sales are from these high-end trims, with MSRPs that start at more than $35,000
and reach almost $50,000.
Limited meets the still untapped and
growing luxury needs of customers and dealers interested in exclusivity and
fine craftsmanship who want to differentiate themselves from other high-end
options. F-150 Limited surpasses the well-appointed Lariat, western-themed King
Ranch and contemporary Platinum.
Refined exterior design
The 2013 Ford F-150 Limited design
combines unique 22-inch polished aluminum wheels and center caps with a
monochromatic exterior theme available in three handsome hues – Ruby Red
Metallic Tinted Clearcoat, Tuxedo Black Metallic and White Platinum Metallic
Tri-Coat.
The theme carries through the F-150
Limited exterior design with body-color front and rear bumpers, front bumper
valance, sideview mirror caps, wheel-lip molding, upper fascia and grille
surround.
Segment-first HID headlamps provide
a signature look while delivering two and a half times more light than
conventional halogen lamps. Lamp detailing even incorporates F-150 insignias.
Jewel-like chrome highlights the
bold three-bar grille, tie-down hooks lining the cargo box, the single tip of
the tuned exhaust and the tow hooks on 4x4 variants. “LIMITED” dimensional
lettering accents the box sides.
F-150 Limited is available
exclusively with a SuperCrew four-door cab configuration.
Inside Limited
Rich red and black full-grain
leather-trimmed seats take luxury and style to new heights in trucks –
capitalizing on a trend seen in other high-end luxury vehicles. The seats also
offer cooling and heating with memory functionality to remember seating preferences
for two different drivers. Head restraints are four-way-adjustable and
second-row seats are heated, too.
Aluminum trims the center panel and
console, lending a sophisticated yet technical touch that complements the piano
black accents. Ambient lighting can shift the mood of the F-150 Limited
interior, offering five accent colors.
A standard moonroof provides the
upward view, while the rear view camera aids maneuvering visibility.
Voice-activated navigation offers a bird’s-eye view via a centrally mounted
8-inch LCD screen. A power-sliding rear window features privacy tint and
defrost functionality.
Connectivity comes standard with
MyFord Touch® powered by SYNC®. Designers have optimized
the physical interface for MyFord Touch to accommodate truck users who may be
wearing work gloves by providing easy access to climate controls and audio
presets on the center stack.
Limited offers a unique gauge
cluster design with a 4.2-inch driver-programmable productivity screen that can
be customized to monitor various vehicle systems. The new series level also
includes a media hub with USB ports, an SD-card reader and RCA video input
jacks. A powerful Sony® Audio System is standard.
Built Ford Tough
F-150 Limited brings uncompromised
capability for entrepreneurial and lifestyle pursuits with an electronic
six-speed automatic transmission with tow/haul mode, trailer tow package,
trailer brake controller, Reverse Sensing System, power-deployable running
boards and a 110-volt power inverter.
PowerFold side mirrors keep warm and
dry in inclement weather and help ensure driver visibility with heated glass,
memory position functionality, puddle lamps, turn signals and self-dimming
actuation.
F-150 Limited is powered exclusively
by Ford’s ground breaking 3.5-liter Ti-VCT EcoBoost® engine,
featuring:
- 365 horsepower at 5,000 rpm on regular fuel
- Unsurpassed 22 mpg highway for 4x2 model
- Twin independent variable camshaft timing for improved fuel economy
- Best-in-class 420 lb.-ft. of torque at 2,500 rpm vs. premium V8 competitors
- Up to 90 percent peak torque available from 1,700 rpm to 5,000 rpm
To complement that power,
sport-tuned dampers are fitted front and rear for confidence-inspiring road
dynamics.
F-150 Limited arrives at dealerships
this fall.
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